Facility:
Business Development & Sales
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ROLE PURPOSE
The aim is to state the overall significance of the job from the organization’s perspective.
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Lead the development of strategic direction for the B2B business portfolio by identifying growth opportunities, assessing market dynamics, evaluating competitive positioning, and providing strategic recommendations that support long-term business growth and sustainable competitive advantage.
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KEY ACCOUNTABILITIES & ACTIVITIES
This section describes the principal outputs required from the job.
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Key Accountabilities
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Key Activities
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- B2B Strategy Development
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- Define and articulate the long-term B2B business strategy aligned with organizational objectives and growth ambitions
- Develop strategic frameworks and recommendations to support business expansion and market leadership
- Assess strategic opportunities and formulate initiatives that strengthen the organization's competitive position
- Collaborate with executive leadership to ensure alignment between business priorities and strategic direction
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- Market Intelligence & Competitive Strategy
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• Conduct market research and competitive analysis to identify industry trends, customer needs, and emerging opportunities. • Analyze market dynamics, customer segments, and competitor strategies to support strategic decision-making. • Evaluate market attractiveness and identify priority growth areas within the B2B ecosystem. • Develop strategic insights and recommendations based on market and industry intelligence.
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- Strategic Planning & Business Growth
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• Lead strategic planning activities and contribute to the development of long-term business plans. • Identify and evaluate new business opportunities, strategic partnerships, and expansion initiatives. • Assess business models and growth strategies to support sustainable revenue generation and market penetration. • Develop business cases and strategic assessments for investment and growth opportunities.
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- Portfolio & Investment Strategy
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• Evaluate strategic investment opportunities and provide recommendations on portfolio priorities. • Support decision-making related to resource allocation, business focus areas, and strategic investments. • Assess the strategic value and potential impact of new products, services, and business initiatives. • Develop portfolio-level insights to optimize long-term business value creation.
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- Executive Advisory & Strategic Insights
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• Prepare executive-level strategic reports, presentations, and recommendations to support leadership decisions. • Conduct scenario planning and strategic assessments to evaluate potential risks and opportunities. • Monitor economic, regulatory, technological, and industry developments that may impact business strategy. • Facilitate strategic discussions and workshops with senior stakeholders to align on future direction and priorities.
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Job Segment:
Market Research, Marketing, Research
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